Paid Advertising

Data-driven ad campaigns that maximize ROI. From Google Ads to social media advertising, I help brands spend smarter and convert better.

Google AdsSocial AdsAudience TargetingA/B TestingBudget Optimization

My Ads Process

How I plan, launch, and optimize ad campaigns

1. Campaign Strategy & Audience Research

I define campaign objectives (awareness, consideration, conversion), research target audiences, and set clear KPIs. Every campaign starts with a solid strategy blueprint.

2. Ad Creative & Copywriting

I write compelling ad copy and design visuals that grab attention. Each ad is crafted for the platform — search, display, social, or video — with clear CTAs.

3. Launch, A/B Testing & Optimization

I launch with multiple ad variations and test headlines, visuals, audiences, and placements. Budget is shifted toward winning variants in real time.

4. Reporting, Analysis & Scaling

Detailed performance reports track CPA, ROAS, CTR, and conversion rates. Winning campaigns get scaled, underperformers get paused or restructured.

Ad Platforms I Use

Google Ads

Search, Display, Shopping, and YouTube ad campaigns.

Meta Ads

Facebook & Instagram ads with precision audience targeting.

LinkedIn Ads

B2B targeting by job title, industry, company size, and more.

Analytics & Tracking

Conversion tracking, pixel setup, and attribution modeling.